Launching a new breed of bourbon

Red Stag by Jim Beam™ features the classic Jim Beam® Bourbon recipe infused with natural black cherry flavors. This "Different Breed of Bourbon" is aimed to engage new Bourbon drinkers while appealing to existing Jim Beam® fans.

Other Case Studies

Hot dog! Cub eating contest a gluttonous glory >

Scoring a win for General Mills with a "Cheerioke" contest >

Unveiling the world's largest cupcake for DecoPac >

Industries

  

We know how to build relationships with the people who matter most to your success. Our passionate account teams include senior leaders and savvy staff — many with career experience in the sectors we serve. Those industries include:


Investor and Corporate Relations

From IPOs to Fortune 500s, companies trust us to build strong relationships with stakeholders and to convey their story strategically to Wall Street.
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